This 2020 year has been devastating for all of us. Facing this unfortunate pandemic situation, lockdown at home, emotional, work stress and what not. But did you all ever wonder? This situation has given us time to introspect and take care of ourselves. Taking care of our skin and body, choosing what is right for us. Sigh!
Here we are going to tell you about new skincare trends that one must definitely look out for and keep up within 2020. Skincare is revolutionised in coming years with a market flooded with different products and brands in skincare range, treatments and technologies. Consumers are not just including cruelty-free, vegan and plant-based in their diet but also in their skincare products. Right from anti-pollution skincare products to eco-friendly products are all setting the new trend to speak of.
Scroll down to learn what our celebrity dermatologist, a cosmetic dermatologist has revealed about the upcoming skincare trends this year!
- Pro Plant-Based:
Consumers are becoming more and more mindful about what they put on their skin, making sure the products are toxin-free and chemical-free. The masses are learning more about the benefits of using organic and natural products that are derived from plants, fruits, vegetables, herbs, legumes, seeds, whole grains and nuts. Consumers prefer to read labels before taking apt decisions of what they apply on their skin. The upcoming products are packed with minerals, vitamins and nutrients and are setting a new trend.
- Anti-Pollution- The right time:
Anti-pollution is the highlight of the year 2020. Our skin is constantly exposed to the rising pollution in the city. With climate change and rising environmental pollution, our skin needs extra care and protection. Anti-pollution products generally consist of Vitamin C – as this counteracts the particles in the air that causes damage to the skin. Anti-pollution is the need of the hour and not just a marketing strategy.
- Vegan has gone vast:
Vegan products are better for sensitive or condition-prone skin. It is a soothing alternative to products containing animal ingredients. Hence, vegan is not just in your diet but also comes in skincare products. Consumers are bringing an end to animal-based products and are also preferring to buy products that are cruelty-free and have not been tested on animals. This global change and environmental awareness have brought a new category in skincare.
- Eco-friendly for the earth:
Sustainable beauty products made from eco-friendly material are setting a new trend. Given the current environmental situation, the least we could do is to choose eco-friendly products. These products are not just good for the environment but also benefit your skin. It’s like hitting two birds with one stone. Consumers are also becoming more conscious about the packaging of beauty products they buy!
- Get your Gua Sha on!
New products like jade rollers and Gua Sha are becoming quite popular and creating a niche of their own in the sustainable skincare sector. For those who don’t know! Gua Sha is an ancient chinese technique, which is natural, alternative therapy that involves scraping your skin with a massage tool to improve your circulation. Jade rollers are similar to this technique, made up of one or two jade stones that help products absorb better into the skin.
Bakuchiol is the latest anti-ageing ingredient that is trying to supplant Retinol. It is derived from the seeds of the leaves of the Psoralea corylifolia plant that has a potential of cruelty-free and vegan.
- Microbiome treatments:
Microbiome is a bacteria that resides on the skin depending on person to person. If you have noticed, there are many brands coming up with customised skincare products. New concept! Yeah! These customise products are helping the products work better and allow the skin to be hydrated for a long time. Customising products according to your skin type, that generates the correct product for your skin is going to be the new trendsetter.
- Non-invasive facial treatments:
Non-invasive treatments are going towards an upward trend. Non-surgical facials, cosmetic and dermatology treatments that use high-frequency ultrasound light to break down the fat tissues under the skin resulting in contoured skin with reduced lines and wrinkles. Facial threads and dermal fillers also diminish facial lines, contours the face and brighten it.
- Love your lips?
As we all know, our lips skin is the thinnest skin and cannot be overlooked. Have you seen the cosmetic market where brands are coming up with lips scrub, lip balms, lip sheets, gels etc. All these products are growing in demand.
- Metabolic peels:
Metabolic peels contain ingredients that work with the skin rather than against it, unlike traditional chemical peels. It stimulates the metabolic process of repair and renewal.
- Beauty Supplements:
It’s so much easier to pop a pill and look good, feel good. Beauty supplements are gaining popularity. Anti-inflammatory, anti-oxidant beauty supplements hydrate and repair the skin from within.
- Less Is More:
A recent study by a team of experts has shown that around 54% of the youth between the age of 20 to 29 have reduced the usage of skincare products. This minimalist approach of using few but effective products is the new trendsetter. Keeping it natural and radiant!
2020 is here to set new trends that will continue throughout the decade. You need to be at the helm of skincare trends in order to reap benefits.
Author Bio: Neha Malhotra is a well-known Cosmetic advisor with the abilities to keep a track and predict the market trends with the utmost accuracy. She has worked in different beauty sectors dealing with the entire range of natural skincare products.